News room: 10 free tools for online book marketing

10 free tools for online book marketing by Sarah Juckes

Book marketing needn’t carry a hefty price tag. There are plenty of free ways to promote your book – and plenty of free tools to help you, too. We’ve scoured the web for ten of our favourite online marketing tools – all absolutely free to use.

Did we miss any? Please leave your tips as a comment below.

1. Photofunia

This fun photo app is also useful for creating book marketing images. Upload your book cover to one of their templates and your book could be on display on billboards, in magazines or even just in the hands of smiling readers. Pretty simple – and yep – pretty free.

2. Goodreads giveaway

Goodreads is a great free social networking site for readers and offers a whole host of free marketing tools in their author program. Our favourite of these is the Goodreads Giveaway – an easy way to get hundreds of readers bidding to win a copy of your book (and hopefully adding it to their ‘to-read’ lists whilst they’re at it).

3. Twiteriod

When’s the best time to tweet a link to your book? This handy app will analyse your twitter account for you and let you know. It’ll then help you put these tweets into action, or you can schedule them with a free social media management service such as Hootsuite.

4. Mailchimp

Newsletters are perfect tools for turning visitors to your website into readers, and your readers into superfans (more advice on this here). Mailchimp is a free email tool that makes managing and creating emails a bit of a doddle. (For an example of a good newsletter, make sure you’re signed up for ours!)

5. Google alerts

Have a book about a particular topic or location? Google have a useful alert tool that enables you to set up notifications for when these are in the news. If ‘sports doping’ becomes big news overnight, then you can capitalise on the exposure by sending out press releases about your book on the subject. Never miss an opportunity!

6. Newsle

Similar to Google alerts – but focused on those ‘potentially-useful’ contacts you’ve been collecting at events. This handy app connects with your social media and lets you know when your friends are in the news. Then you can reconnect with them by sharing their article, or dropping them a line to see if they need a hand…


‘If you love your books, let them go”. A fun way to increase the amount of people reading and sharing your book. Register a copy with BookCrossing and then leave it in a public place. Hopefully, you’ll then be able to track where it goes and what people think when they read it.

8. After the deadline

Not a marketing tool per se – but a tool that will help ensure any marketing efforts you do are as good as they can be. This Chrome extension will help correct your spelling, grammar and style in everything from your tweets to your blog posts. Handy.

9. Audacity

Thinking of starting up a podcast, or publishing some audio content on your website? This free software helps you record and edit audio content. Afterwards, why not pop your podcast on AudioBoom, or your short story reading on MacGuffin to engage new readers?

10. ShareThis

If you’ve spent ages crafting a blog post, you’ll probably want to make sure it’s read by as many people as possible (more tips on blogging for authors). Make your post is easy to share with this nifty app – it’s easily embeddable and you can keep track of how many people have liked your content enough to tweet it.

Try our one on for size by sharing this article with your network:

Of course, nothing is quite so handy for your offline marketing than a beautiful print book to sell right there and then. Find out more about how you can start creating your print book for free, here.

Further reading:

16 Posts

Purple_arrow_down-0d1dfe1ae10f7ada403ca338a776f4e2 Latest response Purple_arrow_down-0d1dfe1ae10f7ada403ca338a776f4e2 Most popular response
    Leslie  Walter


    19 Aug 04:52

    Brilliant Sarah, perfect timing for me with EYES OF FREEDOM. Thank you Leslie Walter.

    Dehumidifier  Reveiws 2016


    31 Aug 06:51

    I have read your blog post on. Thank you very much for sharing this awesome post. I will visit again to read more post dehumidifier reviews

    Dehumidifier  Reveiws 2016


    03 Oct 06:30

    Da Clipping Path provides professional photo retouching service, photo editing and photo background remove services for corporate & individual clients
    I have read your blog post on. Thank you very much for sharing this awesome post. I will visit again to read more post photo retouching services

    Sabir Rao


    08 Oct 19:12

    You may get the tool for free pokecoins online at this website that is said to be the big game changer.

    Dehumidifier  Reveiws 2016


    09 Oct 06:28

    I have read your blog post on. Thank you very much for sharing this awesome post. I will visit again to read more post photo retouching services

    Keven Welter


    07 Mar 06:03

    I have read your blog post on. Thank you very much for sharing this awesome post. I will visit again to read more post dehumidifier reviews marketing assignment writing services

    Joe  Echols


    22 Jun 07:56

    Online marketing is one of the most upcoming methods of doing marketing for your product as everyone in the world is on the web now. I have also seen many assignment masters writing service making online ads for them.

    Lisa Ruxandra


    18 Jul 12:26

    Retargeting has developed an essential part of presentation marketing and is essential to Click on The Link many paid achievement policies.

    Debra Morgan


    07 Sep 10:14

    Thanks for sharing this list of tools. I was looking for something like this since a very long time. Birth Certificate Attestation

    rosesandra sandra


    10 Oct 06:13

    Avail discount on best writing help to complete academic tasks. Buy custom research paper online from Assignment Writer UK at cheap rates with commendable services. help with research paper

    Joe Divine


    28 Feb 06:26

    Thanks for the help proxy site

    wiatmppgryar Bloggs


    18 Apr 08:31

    Adidas Cloudfoam Fantastic Shoes Prior to when the adidas Yeezy Elevate 350 V2 Beluga debuted, it has all the adidas Yeezy 350 Elevate V1 Beluga color ways which usually do not ended up release. This approach adidas Yeezy 350 Elevate was first published just for NEW YORK CITY Model Workweek just for Kanye Gulf and additionally an individual’s varieties for those express. Nike Discuss Sloth 2018 There’s literally a helpful message in back of this valuable adidas Yeezy 350 Elevate which usually more than likely was first do not assured prior to when. Make a closer brows through the adidas Yeezy 350 Elevate V1 “Beluga” here and additionally just for more details and therefore the message in back of all the black-jack shoe, keep an eye on all the videos here. Specialized merit to Everyday terms Bottom adidas NMD Shoes.

    Adidas Homme Originals Celeb 80S All the adidas Yeezy 350 Elevate V2 Oxford Khaki is normally yet one more revolutionary color ways for the V2-edition for the adidas Yeezy 350 Elevate. While using a further “Oxford Tan” hint for the adidas Yeezy 350 Elevate which usually debuted funding 2015. Cheap Adidas Shoes This approach introduction comes with a great deal more from the finer color along with the “SPLY-350” txt on the side stripe for Khaki. adidas UltraBOOST Shoes The things ever boys think of this Adidas Originals PW Hockey HU color ways? There’s basically no introduction wedding date adjusted at this point, still stay tuned in to make sure you Sneaker Rod just for farther introduction upgrades simply because they improve Adidas Tubular.

    Nike Femme Roshe Kanye ensured which usually simultaneously To the north and additionally Saint Gulf really are stuntin’ want most of the dad, like Kim Kardashian previewed Newborn baby Yeezy 350 Elevate V2 for two long term colorways. Adidas Originals Tubular Shoes Kim E acquired the software to make sure you Snapchat to indicate to amazing two Adidas Yeezy Elevate 350 V2 different shades which usually Kanye Gulf is actually making use of, , in newborn baby lengths and widths just for Saint and additionally an individual’s sister To the north. Adjusted right now there hasn’t really been a fabulous proven introduction wedding date just for whether the hands down two colorways, still visit videos here and additionally stay tuned in to make sure you Sneaker Rod just for a great deal more upgrades adidas Seriously Boost.

    Kevinogi jhome


    19 Apr 07:38

    Manfred said he didn’t philadelphia phillies jersers know that new york mets jersers the Marlins’ new owners planned to tear it down
    In the early moments of the interview, Le Batard asked Manfred whether he knew prior to the recent sale to the group fronted by Bruce Sherman and Jeter whether the new owners planned to slash payroll. After some prodding (and Le Batard’s saying that the commissioner was lying), Manfred answered, We do not get involved in operating-level decisions in chicago white sox jersers the ownership approval process.

    We did not have chicago cubs jersers player-specific cleveland indians jersers plans from the Miami Marlins or any other team that has been in the ownership process. Those are decisions that the individual owners make, and they do not have to be cleared by us or approved by us. … Those are local decisions that really are not part of the approval process. Those are decisions that the individual owners make, and they do not have to be cleared with us or approved chicago white sox jersers by us.

    Manfred went on to say that he didn’t receive a payroll plan from the Marlins until two days prior to his interview miami marlins jersers with Le Batard. cleveland indians jersers More: We don’t get into, are you going to trade ‘Player X’ or ‘Player Y’ at a particular point in time, nor do we ask them to make st. louis cardinals jersers a commitment to people before they even got in and made an evaluation of their talent level, their ability to win with the people that they have. That’s just not how the ownership process works.

    wholesale baseball jersers
    But some of that may not be true
    Here’s a key excerpt from a must-read Barry Jackson piece in the Miami Herald:

    A source directly involved in the Marlins sales process, after hearing the Le Batard interview, said, miami marlins jersers via text: Commissioner said was not aware of [Jeter] plan to slash payroll. Absolutely not true. They request and receive the operating plan from all bidders.

    Project Wolverine [the name for Jeter’s plan] called on his group to reduce payroll to $85 million. This was vetted and approved by MLB prior to approval by MLB. Every [Jeter] investor and non investor has the Wolverine financial plan of slashing payroll to $85 million. Widely circulated.

    First off, Project Wolverine is ludicrously self-important and sinister-sounding, as budget strategies go. That’s the name of a secret NSA laboratory deep under the Caballo Mountains in New Mexico, not a financial schematic. Do better, Jeets. Anyhow, there’s enough careful phrasing in Manfred’s comments (operating-level decisions, ‘Player X’ or ‘Player Y’) to give him some plausible deniability. However, the idea that he didn’t know about plans to engage in yet another demo job by Marlins owners strains credulity.

    Angela Maria


    21 Apr 10:36

    Since I was looking for some tools for online book marketing, this piece of information is very useful for me. Main attraction is that these tools are free and we needn’t pay for it. Surely I will try these tools. Thank you.Chrome Crashing Windows 10

    rizah collin


    25 Apr 09:17

    There is a number of similar tools that suggest the ways of online book marketing. The shared opinion seems to be good. Hope all people will make use of it. Thanks for the share.std clinics near me

    maitri shah


    04 May 13:05

    The author clearly describe all the parts of the article with good language and information.Looking forward to another article. free minecraft gift code generator

Purple_arrow_up-53af132e228e5075307be4092eb6fda7 First Post

Your comment



Written by
Sarah Juckes
Published on
Book marketing